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Every Mazda Tested for 2017 Earns IIHS Top Safety Pick+ Rating

Results confirm exceptional safety performance of SKYACTIV-Body and i-ACTIVSENSE
advanced safety features

RICHMOND HILL, ON, July 11, 2017 /CNW/ - Mazda Canada Inc. (MCI) today announced that its 2017 Mazda CX-5 compact crossover SUV has earned the Insurance Institute for Highway Safety's (IIHS) "Top Safety Pick+" designation, the nonprofit institution's highest rating. Every 2017 model year Mazda vehicle tested by IIHS has been rated a Top Safety Pick+, when equipped with optional front crash-prevention and specific headlights.

All-new Mazda CX-5 (CNW Group/Mazda Canada Inc.)

CX-5 has been awarded as a Top Safety Pick every year since its debut in 2012. This marks the fifth-consecutive year as a "Top Safety Pick+" winner. CX-5's available Smart City Brake Support and the effectiveness of its standard LED headlights were both instrumental to CX-5 earning top scores in the latest, strictest additions to IIHS's safety criteria.

"Our Mazda Proactive Safety Philosophy guides us to develop cars and crossover SUVs that are nimble and direct-feeling to help a driver avoid incidents altogether. Our vehicles are designed and engineered to help protect the driver and passengers if a collision happens," said Masashi Otsuka, VP of research and development, Mazda North American Operations. "To Mazda, safety is about empowering the driver as much as helping to protect him or her. We're proud of the accomplishments of the CX-5 development team and appreciative of the IIHS's recognition."

IIHS evaluates crashworthiness with five tests: moderate and small overlap frontal crashes, a side crash, a roof strength test and a head restraint and seat test that simulates a rear impact. In addition, headlight performance and frontal crash prevention by means of auto-braking and forward collision warning systems are evaluated. To attain "Top Safety Pick+" honors, a vehicle must earn the highest rating of "Good" for 2017 in five crashworthiness tests; an "Advanced" or "Superior" rating for front crash prevention; and an "Acceptable" or "Good" headlight rating.

Mazda models tested for 2017 were the Mazda CX-9, Mazda CX-3, Mazda3, Mazda6 and most recently, the all-new Mazda CX-5. Each received the Institute's highest Top Safety Pick+ rating when equipped with optional front crash prevention and adaptive LED headlights.

According to IIHS, Mazda is the only automaker out of 16 OEMs to receive Top Safety Pick+ ratings for all 2017 models tested so far this year. The results were possible because all models performed well in the newly added headlight performance category, as well as existing crashworthiness evaluation categories.

From driving alone or transporting the whole family, additional proactive safety and i-ACTIVSENSE driver-aid technologies are available on the freshly redesigned 2017 CX-5, such as Mazda Radar Cruise Control with close proximity warning, Lane Keep Assist, and Traffic Sign Recognition, to help ensure a safe and confident drive. By bringing together enhanced safety features, the latest innovations in Mazda's lightweight, efficient SKYACTIV Technology and wrapped in elegant KODO—Soul of Motion design, CX-5 also keeps wallets safe by providing remarkable value at a starting MSRP1 of $24,900. The 2017 CX-5 is currently available in Mazda dealerships nationwide.

For more information about the IIHS, visit: http://www.iihs.org/

Mazda Canada Inc. is responsible for the sales and marketing, customer service and parts support of Mazda vehicles in Canada. Headquartered in Richmond Hill, Ontario, Mazda Canada has a nationwide network of 166 dealerships. For additional information visit Mazda Canada's media website at www.media.mazda.ca.                                                                                       

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MSRP does not include $1,895 freight & PDE charge or taxes, fees or additional charges.

 

SOURCE Mazda Canada Inc.

For further information: Chuck Reimer, Mazda Canada Inc., 905-787-7079; Sandra Lemaitre, Mazda Canada Inc., 905-787-7167

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