Toronto Mazda Owners and Mazda Canada to Set World Record
At Heart for Hearth 2013, an epic gathering of 800 Mazda vehicles will raise money to benefit Hearth Place Cancer Care Centre

RICHMOND HILL, ON, July 23, 2013 /CNW/ - On Sunday September 22nd, 2013 (TM3) and Mazda Canada Inc. (MCI) will host one of the largest gatherings of Mazdas in the world on the runway of Oshawa Municipal Airport.  With an estimated 800 cars on the runway, the group of cars will aim to break the world record for most Mazdas in a single parade formation.  The previous record was set in June 2013, when 683 Mazda MX-5s gathered in Lelystad, Netherlands.

Heart for Hearth 2013 will run in conjunction with 5K on the Runway, with both events raising funds to support the Hearth Place Cancer Care Centre in Oshawa. In 2012, TM3 raised nearly $10,000, including a $4000 donation from Mazda Canada.  Nearly 300 Mazda3 and Mazdaspeed3 owners joined the event, organizing their cars in formation to create a giant "ZOOM ZOOM" on the airport runway.

Heart for Hearth 2013 registration is $20 per car, which includes admission and door prizes from TM3 sponsors.  One lucky participant will also win a three-year lease on a brand new 2014 Mazda3 from Mazda Canada.

With great prizes, the chance to help set a world record, and all proceeds directed towards a great cause, this will be a can't-miss event for all Mazda3 owners.


5K on the Runway registration:

Mazda Canada Inc. is responsible for the sales and marketing, customer service and parts support of Mazda vehicles in Canada. Headquartered in Richmond Hill, Ontario, Mazda Canada has a nationwide network of 165 dealerships. For additional information visit Mazda Canada's media website at

TorontoMazda3 ( is one of the largest clubs and online forums for Mazda3 owners in North America.  With over 15,000 registered members and nearly 20,000 people actively online in a given month, the club is very active in the automotive scene throughout Southern Ontario, regularly holding meets, attending shows, and participating in charity events.

Hearth Place Cancer Care Centre ( established in 1997, is a support centre where cancer patients and their families can come and share their experiences, find resources and discover new ways to care for themselves and each other. As a drop-in centre in the comfort of a homelike atmosphere, Hearth Place is committed to providing community support for patients and their families dealing with cancer. We offer peer support, information, a resource centre, wellness programs and an ongoing lecture and discussion series.

SOURCE: Mazda Canada Inc.

For further information:

Sandra Lemaitre, National Manager, Public Relations
(905) 787-7167;