Media Alert - Toronto Mazda Owners and Mazda Canada to Set Guinness World Record

TORONTO, Sept. 12, 2013 /CNW/ -


WHAT:   At Heart for Hearth 2013, an epic gathering of 800 Mazda owners will attempt to set a Guinness World Record and raise money to benefit Hearth Place Cancer Care Centre
WHO: (TM3)
Mazda Canada Inc. (MCI)
WHEN:   Sunday, September 22, 2013
8:00 a.m. - Participants move to cars for parade lap
10:30 a.m. - All vehicles parked in final positions for aerial group photograph
11:30 a.m. - Grand prize draw for 2014 Mazda3
WHERE:   Oshawa Municipal Airport
1200 Airport Boulevard
Oshawa, ON L1J 8P5, Canada
MORE With an estimated 800 Mazda vehicles on the runway, the group of cars will aim to break the Guinness World Record for the most Mazdas in a single parade formation. The previous record was set in June 2013, when 683 Mazda MX-5s gathered in Lelystad, Netherlands.
  Heart for Hearth 2013 will run in conjunction with 5K on the Runway, with both events raising funds to support the Hearth Place Cancer Care Centre in Oshawa. Heart for Hearth 2013 registration is $20 per car, which includes admission and door prizes from TM3 sponsors. One lucky participant will also win a three-year lease on a brand new 2014 Mazda3 from Mazda Canada.
  5K on the Runway registration:

Mazda Canada Inc. is responsible for the sales and marketing, customer service and parts support of Mazda vehicles in Canada. Headquartered in Richmond Hill, Ontario, Mazda Canada has a nationwide network of 162 dealerships. For additional information visit Mazda Canada's media website at


SOURCE Mazda Canada Inc.

For further information:

Sandra Lemaitre, National Manager, Public Relations
(905) 787-7167;