News

– Second Mazda to win the award in five years –

HIROSHIMA, Japan (April 8, 2020) – The Mazda3 won the 2020 World Car Design of the Year award, one of the special awards of the World Car Awards (WCA). The Mazda3 is the brand’s second to be named World Car Design of the Year, following the Mazda MX-5 winning the award in 2016.

In pursuit of Mazda’s design philosophy, Car as Art, the Mazda3 adopts a matured Kodo design, which has received recognition around the world. Taking inspiration from Japanese aesthetics, Mazda adopted a “less is more” approach when designing the Mazda3 and stripped away superfluous elements from the car’s form. The result is a unique design that creates subtle undulations of light and shadows gliding over the car’s smooth body, crafting a natural and powerful expression of vitality. Furthermore, despite sharing the same model name, the hatchback and sedan models have distinct personalities—the design of the hatchback is emotive, the sedan elegant.

100 YEARS OF MAZDA

Mazda marks one hundred years of existence this year, during which we have always built cars that provide driving pleasure with the aim to brighten people’s lives in any era. Looking to the next century, we will continue to take on challenges to create unique products, designs, technologies and customer experiences, hoping to offer something special that our car-loving customers will want to treasure and hold onto for as long as possible.

World Car of the Year was established in 2004 by an international group of automotive journalists. This year’s judging panel consisted of 86 journalists from over 25 different countries. The 2020 results were announced by the World Car Awards in Toronto on April 8 local time.

Mazda Canada Inc. is responsible for the sales and marketing, customer service and parts support of Mazda vehicles in Canada. Headquartered in Richmond Hill, Ontario, Mazda Canada has a nationwide network of 164 dealerships. For additional information visit Mazda Canada’s media website at www.media.mazda.ca.